It’s been a long-time coming. La Brocca closed its doors in June 2015, but its replacement – Bobby Fitzpatrick’s – opens tonight. Bobby’s owners, ULG (who also run The Gallery and The Alice House), have opted for a louche 70s theme for the new bar.
West Hampstead Life was – of course – at the launch party last Friday and the first day of the soft launch on Monday. But what did our various correspondents make of the makeover?
Wow, there’s nothing quite like this in West Hampstead! A throwback bar where you feel like you’re at a party in That 70s show, or in the fully functional underground house-cum-fallout shelter like in Blast From the Past, that film where they thought the world had ended and they lived frozen time, gaudy décor and all.
The devil is in the details from old-fashioned hand dryers, amber soap and classic books by Fleming and Tolkien and that’s just in the loos! Clunky speakers and fuzzy, chunky TVs; there’s nothing chic about this shabby place, which all adds to the charm.
The only modern hints were the gorgeous cocktails, with twists and classics and all new Bobby creations, served in old fashioned drinking glasses of course! But they serve beers and shooters too, and unpretentious comfort food and the friendliest staff to make your evening a winner.
I would definitely bring my friends back to this groovy bar, it will certainly leave an impression and have you holding back on all the Austin Power’s quotes!
I liked it. I was concerned it was going to be over the top and too faddy but actually it went to the edge but not over it. It’s been very well done. I hope for West Hampstead that it does work, ULG has a good track record. It’s doing something different from the prevalent Brooklyn industrial chic, zagging while the others are zigging. As for the food – the burger was good but I’m not sure recreating 1980s deep dish pizzas is such a good idea – they weren’t that good to begin with. And a mention for the staff were friendly and professional and helped create a good atmosphere.
I have many happy memories of La Brocca, so my first ten minutes was spent gasping at how much it has changed. But I’m up for evolution and soon started smiling at how they have brought Bobby’s home to life. I’d have loved the job of sourcing all the crazy bits and bobs – where did they find that hand dryer?! I applaud the owners for moving beyond the too-common industrial luxe aesthetic and creating somewhere genuinely fun and different. The cocktails are excellent, if crazy, just like the whole place really!
I can see Bobby Fitzpatrick being a hit with the locals. A huge amount of work has gone into the crazy, amusing and even atmospheric 70s design, so that it feels welcoming rather than just a novelty. I sense this will create a good vibe and an inviting place to hang out; the sense of fun and originality is tangible.
Food is well-priced, with fresh, flavoursome American-style pizzas (think soft-base like Franco Manca rather than the old Italian style of La Brocca) – perhaps would be good to see some sides of fresh greens or something, to balance things out a little? Hopefully the wine list will expand beyond the two reds and two whites currently available, though I can confirm that both are very drinkable!